|NEW EPISODE REVEALS CINEMATIC INSPIRATIONS BEHIND SWIFT’S VISION, RIGOROUS SOCIAL DISTANCING STANDARDS DURING PRODUCTION AND MORE|
Ten-time GRAMMY® winner Taylor Swift has teamed with Vevo to reveal the carefully placed Easter eggs and deeper meanings within her latest music video, “cardigan,” from her critically-adored new album, folklore for a brand new episode of Vevo Footnotes. Vevo Footnotes dives into all the behind-the-scenes details, from social distancing standards to the cinematic styles that influenced Swift’s vision for this project.
WATCH “TAYLOR SWIFT – THE MAKING OF ‘CARDIGAN’ | VEVO FOOTNOTES”
“I was inspired by the feeling of isolation and how that can be either freeing or terrifying,” Swift tells Vevo exclusively about her creation process during a worldwide pandemic. Swift was inspired by some of the period pieces and fantasy films she was watching in quarantine. With a health inspector on-set, Swift did her own make-up, hair and wardrobe styling, while the photography crew, used a “techo crane” for closeups to ensure social distancing at all times.