SOUK 17: A MONTH-LONG VIRTUAL EVENT

A creative digital platform for design enthusiasts:
online store, discussions, panels and exclusive content

 This year, in response to the COVID-19 pandemic, the 17th edition of the SOUK goes virtual from Tuesday, November 17, 2020 to Thursday, December 17, 2020. Completely transforming into a month-long digital event, this inimitable event that is a true reflection of local creativity promises to titillate the senses and engage in pivotal and enriching conversations. 

Long renowned as the city’s much-awaited yearly eclectic gathering where connections are made and stories are told, the SOUK is incomparable. Through its constant amazing roster of selected designers, who are changing the landscape of Montreal’s creative scene, it offers unparalleled access to unique narratives, ingenious skill, and carefully curated modern design. 

With the difficult and uncertain reality set by the pandemic that everyone in our society is managing today, change is essential. SOUK’s 17 edition will deliver a digital space that the wider design community can navigate easily and participate in, like a creative lab brimming with panels, conversations, exclusive content and as always exceptional products.

Together with the launch of a new digital platform, SOUK will unveil on November 17th an online shop that will showcase the 2020 jury selected products and exclusive collections. And much like previous SOUK events, the online platform will equally offer singular and attractive content to highlight the participant designers and their products, allowing a wider audience outreach and engagement.

photo credit: Alex Lesage

These are strange and unprecedented times, and they are trying for everyone. SOUK’s new initiative aims to alleviate this exigent situation and to support the Montreal community of artists and designers now more than ever. The virtual 17th edition will allow shoppers and design lovers to reach and connect with designers in a brand-new re-imagined mode that puts at the forefront craftsmanship, localness and togetherness. 

For the lovers of exceptional design, SOUK’s new virtual presence grants strong support to their beloved Montreal creative community allowing them to pursue their fine work and skill, ad infinitum. 
 

SOUK -TAKE 17 will take place from Tuesday, November 17, 2020 to Thursday, December 17, 2020 on soukMTL.com

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