Audidio, the free music video streaming network, which is quickly becoming known as the next MTV, announced they have added a new lo-fi hip hop channel to the streaming network’s platform on Wednesday.
“Lo-fi hip hop has become increasingly popular over the last two years, with some YouTube lo-fi channels amassing millions of followers, so we knew we really had to make this channel a reality,” said Nik Sharp, founder and CEO of Audidio. “It’s one of the more underserved genres, and serving the underserved is ultimately what we’re aiming to accomplish.”
Lo-fi hip hop, also known as chillhop, is a mix of slow hip hop and jazz and it is extremely popular among people who are trying to study, work or relax. According to Spotify, their Chill Hits lo-fi playlist had more than 5.4 million listeners in 2018. Additionally, Lofi Girl on YouTube has more than 9 million subscribers, while Panda House Lo-Fi has more than 13.5 million subscribers.
Audidio, pronounced Au-did-ee-yo, is a new, 24-7-365, music video platform available on Roku, Apple TV, Amazon Fire TV, Android, iPhone and streaming online at audidio.com.
LO-FI is the platform’s 17th music video channel. The network’s other channels include Acoustic & Chill, Country Music, Pop, Dance WRLD, Latin, The State of Rap, Hip Hop, R&B, Roots Rock Reggae, Pop Punk EMO, Indie, Metal|Hardcore, Alternative, Rock U and Punk Grunge + other oddities. There is also a channel dedicated to showcasing one new performer each month, called New Artist Spotlight.
In addition to promoting independent music artists, the platform also boasts many soon-to-be well-known hosts and video jockeys. Video jockeys for Audidio include Young Dirty Bastard, the son of Wu-Tang Clan’s Ol’ Dirty Bastard, Nikki Natural from VH1’s reality TV show “Love and Hop-hop Miami,” Country musician and singer-songwriter JD Clark, Franz Arnold, who is reminiscent of Pauly Shore during his MTV years, and several other VJs from around the world.
Audidio currently features 17 channels, and they are planning to launch additional channels soon.
Audidio is always free for viewers, and currently free for artists to submit their videos for review. To learn more about Audidio, visit Audidio.com
Founded in 2020, and headquartered in Music City, Audidio is a music video platform available on Roku, Apple TV, Amazon Fire TV, Android, iPhone and streaming online at audidio.com. Audidio currently features 16 live music video channels, which are hosted by video jockeys in eight countries. Audidio only plays music videos by artists that are signed to independent labels or are entirely independent, doing it all themselves. To put it simply, Audidio is like old-school MTV and VH1 meets new-school technology on a global scale, playing the best new music before anyone else.