Alexa Demie collaborates with Balenciaga

Alexa worked closely with Balenciaga to create three custom looks to celebrate the release of Euphoria season 2. She also filmed a video with Vogue to capture the process of her getting ready for the Euphoria premiere and offers an exclusive look at the two additional looks which have not yet been seen.

Alexa plays the role of ‘Maddy’ in Euphoria. Episode 1 premiered Sunday, January 9th evening to 2.4 million viewers, marking the strongest digital premiere night performance for any episode of an HBO series since HBO Max’s launch and a series record more than double the season 1 premiere. 

Alexa comments —

‘This season playing Maddy felt a lot different than playing her season one. I was really hands-on this season again with the costumes, the makeup because I think that plays an incredibly important part in the way that it feels and in the way that I portray her. So I’m grateful that I get to do it.’

Photo + video credits:

Makeup: Sam Visser

Hair: Peter Lux

Manicurist: Natalie Minerva 

Stylist: Alexa Demie in collaboration with Balenciaga. With support from Studio&

Photographer: Cameron McCool

Vogue Film Director: Rom Bokobza

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