SkipTheDishes’ popular and award-winning campaign featuring “honourary Canadian” Jon Hamm is back! Building on the relationship between Canadians and Skip (as Canada’s most-used food delivery app), the new creative stars Hamm doubling-down on his “Canadian-ness”, accompanied by his trusted assistant and confidante Brandon (played by actor/comedian Monty Geer).
“For us, this first commercial is a tribute to our Canadian
roots,” says Kendall Bishop, Director of Marketing – Brand & Campaigns
at SkipTheDishes. “Jon’s comedic delivery leans into some of our most iconic
Canadianisms while celebrating the relationship Skip has created with our
customers as Canada’s most popular food delivery app.”
In a survey to Canadians, Skip asked which of Jon’s Canada-isms spoke to
them the most—and the surprising second runner up to the mighty maple leaf was
a tie between poutine and… Moose Jaw, Saskatchewan.
Moose Jaw aside, it’s clear that Canadians are what they eat. From poutine
to tourtiere to shareable Timbits, here are some “Oh Canada”
highlights from 2019 so far:
- Ontario leads the nation in poutine orders. With nearly 650,000 orders so far this year, Ontario
is on track to have close to a million poutine orders by 2020! - Alberta orders the most Montreal smoked meat sandwiches
AND tourtiere. - Canada’s largest order was $4004 of nothing but beef. Someone in Toronto can boast that they’ve placed
SkipTheDishes’ largest order of the year and it contained no sides, no
drinks, no desserts—just beef. - BC has ordered almost 300,000 individual Timbits. That’s somewhere around 1250 Timbits every single day.
But the real question is: how many were sour cream glazed? - Calgary is home to Canada’s most active SkipTheDishes
user. With 735 orders placed between
January and September, this Calgarian has placed an average of three
orders a day, every day.
The campaign was led by creative agency Arrivals + Departures and will debut
on September 16th. It will also make an appearance on Global Canada
during the premiere of both Survivor and the final season of Modern
Family, as well as during the Big Brother finale.
About SkipTheDishes
At SkipTheDishes, we know you deserve great delivery. As Canada’s most
popular food delivery app, we deliver millions of orders every month to hungry
Canadians. Our world-class, unparalleled technology powers a network with tens
of thousands of restaurant partners coast-to-coast in hundreds of communities.
SkipTheDishes is proudly part of the Just Eat Group. Headquartered in the
UK, Just Eat is a world-leader in the food delivery marketplace, with Skip’s
renowned technology accelerating their global growth.